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Commercially produced dog food was first introduced in the late 1800’s using wheat meal, vegetables and beef blood. After World War 1, canned horse meat was being commercially produced for dogs as a way to get rid of deceased horses. The 1930’s saw the introduction of “dry meat meal” dog food and by the time World War 2 ended pet food sales had reached the $200 million mark. The opportunity to market by-products not fit for human consumption had become a very profitable source of income for pet food companies.
Today pet food alone is a multi-billion dollar industry. The organization that oversees this industry is the American Association of Feed Control Officials. The volunteers that make up this organization are responsible for defining and establishing the regulations and guidelines and setting the standards for minimum requirements and nutritional adequacy for our pets. Representatives from many major feed manufacturers and ingredient suppliers are part of this organization. Considering that the production of pet food is a multi-billion dollar industry, it could be seen as the fox in charge of the hen house.
There have been several dog food recalls in recent years. Recent recalls include dog food containing pentobarbital, a euthanasia drug, in which the levels were “too high”, and a recall for food containing melamine, an industrial chemical used in making plastic, and even a recall for dangerously high levels of (synthetic) Vitamin D that can lead to kidney failure and death.
Kibble is made by the process of extrusion. Extrusion uses very high heat and pressure to produce the uniform pellets that make kibble. Any valuable nutrients from vitamins and minerals is all but lost in this process so essential vitamins and minerals have to be synthetically added back into the food. BHA and BHT which are known carcinogens are still being used in some commercial dog food and treats, as well as blue, red and yellow “colouring” or harmful dies.
Dogs are loved family members for many of us. With cancer and other illnesses on the rise in dogs, we want to provide the option of dog food and treats made with only healthy, human grade ingredients that are not only not harmful, but beneficial to your dog. Our products have no added chemicals or preservatives.